Nestle and Starbucks: In 2018, Nestle and Starbucks announced a joint venture to create a new line of coffee products.General Electric and Baker Hughes: In 2017, GE and Baker Hughes announced a joint venture to create a new company called GE Baker Hughes, which provides technology and services to the oil and gas industry.are deemed to be International contracts when law systems of two or more countries are potentially applicable to the. Disney and Fox each own a 50% stake in the company. Both Unincorporated and Incorporated J.V. Disney and 21st Century Fox: In 2017, Disney and 21st Century Fox announced a joint venture to create a new streaming service called Hulu.Airbus and Bombardier: In 2018, Airbus and Bombardier announced a joint venture to develop and manufacture aircraft, including the C Series, a new line of narrow-body jets.The plant, which opened in 2021, is jointly owned and operated by the two companies. Toyota and Mazda: In 2015, Toyota and Mazda announced a joint venture to build a manufacturing plant in the United States.Other notable examples of joint ventures:

GSK and Sanofi, two of the world's biggest pharmaceutical giants, joined forces in 2020 to try and create a vaccine to stop the spread of Covid-19.Brewer Marston's forming a joint venture with Carlsberg's UK arm, uniting ales such as Pedigree and Hobgoblin with Danish Pilsner and Somersby cider.Docklands-Light Railway (DLR) - a joint venture between French transport group Keolis and infrastructure services provider Amey, part of Spanish multinational Ferrovial.Toyota investing $600m in China’s ride-hailing firm Didi and setting up a joint venture.BMW and Jaguar Land Rover – creating a joint venture to share electric car technology.Hollywood studios combining to fight internet piracy.Google and NASA developing Google Earth.BMW and Toyota co-operate on research into hydrogen fuel cells and ultra-lightweight materials.Vodafone & Telefónica agreed to share their mobile network.In a joint venture (JV), each of the participants is responsible for profits, losses and costs associated with it. a joint-research project to share the fixed costs of higher risk research. This task can be a new project or any other business activity.

Joint ventures are becoming common as firms want to benefit from collaborative work in reaching a mutually agreed strategic target e.g. With a joint venture, the businesses remain separate in legal terms. This chapter addresses four main topics: first, the role of joint ventures in GEs business strategy second, case studies of three GE international joint.

International joint venture